In January 2022, Carrie Fox set out on a blog series called Finding the Words because she had something to say. By the end of the year, you were doing more than listening. You were deeply in this work with her. And because of you, we’re keeping this series going, every week through 2023 and beyond. Our promise: Carrie will keep delivering these essays each Wednesday morning to further support your work as a communicator for change. Your promise: keep telling us how these insights are impacting and influencing your work.
Here are some of the most regularly shared columns. If you like what you see, then subscribe here.
Who Wrote This?
AI is most powerful when used to augment and enhance human intelligence rather than replace it. While the use of AI in communication moving forward is inevitable, it is only human to have a brain, a heart, and a conscience. If you want to distinguish between real and fake, look for the human between the words.
Reconnect With Your Story.
Stories are critical to business success. And stories exist in all of us. Make time to reconnect with your stories and find out what's possible as a result.
Sharing Your "Best Kept Secret"
Moving from best-kept secret to the best-known nonprofit is possible. You can move your mission forward by focusing on words, connections, and reach; no secret there.
Can I Trust You?
How we show up is more than the words we use or the snappy descriptions we print in our brand books. What we say and what we do need to match up. Over and over again. That's what it takes to build a trusted brand. So, can I trust you?
Ready for the Pitch.
The best pitches come from the heart. And if you want people to come along with you, you’ll need to find ways to make them feel your passion, understand your creative solution, and remember your idea’s unique value.
The Spotlight’s on You.
Effectively communicating, on camera or off, doesn’t mean you need to act like a robot or give the same answer repeatedly. Instead, use public communications opportunities and interviews as opportunities to deliver your core messages consistently, with your head and heart, knowing that the more you focus on what needs to be said and who needs to hear it, the more your audience will remember.
Land the Plane.
The takeoff and the landing. It matters in the sky, and it matters in our communications.Whether we like it or not, much of what we say in the middle of our presentations or pitches may be lost on our audience’s ears. Nonetheless, we can avoid confusing our audiences mid-air by orienting our communications around the opening and the closing.
LOOKING FOR MORE?
